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big BOING, LLC specializes in business strategy, innovation and product development. Our organization has licensed intellectual properties, launched companies, products and consumer brands with multiple consumer good manufacturers promoting play.

Created by bigBOING LLC, Right Brain Toys was an umbrella brand marketed to parents of children ages 4 to 8. The brand focused on offering toys that build confidence through open-ended creative play.
After creating a new niche in multiple toy categories and proving its success at retail stores for several years, each toy line was separately sold to larger toy manufacturers.
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